Interview with Betsie Brown of Blind Raccoon

Here is the LATEST on the Loudini Rock and Roll Circus Interview Series featuring Betsie Brown.

BETSIE BROWN has over twenty-five years of experience in entertainment and music promotion, media relations & marketing communications, based in Memphis, San Diego, New York and London. Brown established Blind Raccoon in 2008, after a seven-year partnership in Crows Feet Productions. We provide radio promotion and publicity services, social media promotion and marketing consultation in the blues, roots, rock, R&B, soul, Americana and folk music genres.

PROFESSIONAL AND COMMUNITY INVOLVEMENT:

Recipient of the 2009 KBA Award “Publicist of the Year” bestowed by The Blues Foundation

Member of the Board of the Memphis Chapter of the Recording Academy 2010-12 and 2007-9

Former Board Member of the Memphis & Shelby County Music Commission

Board Member (2007-10 & 2002-5) and Vice President (2005) of The Blues Foundation

Corporate Member of The Blues Foundation

Member of the Americana Music Association

Member of the Folk Alliance

2004 and 2005 Chair of the International Blues Challenge, produced by The Blues Foundation

Board Member and Communications Chairperson of the former Blues Music Association

SERVICES

Simply put our task is to spread the word about an artist and their music to media, radio, music industry professionals and music lovers. Our job is to get reviews, features, interviews, radio airplay, and social media buzz. While working with a client, we act as advisers, mentors, and consultants on most promotional issues.

We work new music projects in these genres – blues, rock/blues, roots, Americana, folk, and funk/soul/R&B.

We present the music to chart reporters in the hope of placing on such charts as the Living Blues, Roots Music Report, Folk-DJ, Jamband, and Alternate Root charts.

We work with an extensive media and radio list that reaches around the globe as well as a significant list of music industry professionals. We are working social media every day and continue to build up our presence on Facebook, Twitter, Storify and SoundCloud. We place each client’s music on our password-protected digital platform in addition to mailing out physical product to maximize exposure.

Most of our campaigns are customized. However we do have a blues/roots targeted campaign for $3,275 all inclusive. More information can be obtained by emailing us at info@blindraccoon.com.

We also have additional promotional opportunities for our clients, including our sampler CD Blind Raccoon Collection, inclusion in our showcases, nomination promotions, Rocky’s Jukebox playlists, to name just a few.

PO Box 40045, Memphis, TN 38174

901.268.6065 • info@blindraccoon.com